News: Department of Marketing and International Business
A collection of news stories highlighting remembrance, recovery, and progress at 51³Ô¹ÏÍøÍòÄÜ¿Æ´ó.
51³Ô¹ÏÍøÍòÄÜ¿Æ´ó marketing expert Anjala Krishen examines how brands become icons, and the COVID-19 pandemic’s impact on marketing to consumers.
Outstanding Faculty Award winner Anjala Krishen keeps students moving, acting as a mentor before and after graduation.
Lee Business School student chapter’s plan to help national newspaper market to Gen Z nets top prize at American Marketing Association competition; team also won first place in business simulation event.
Two-time 51³Ô¹ÏÍøÍòÄÜ¿Æ´ó alumnus Andrew Baca has done a little bit of everything in his career … except let setbacks stand in the way.
Experience Marketing class teams up with local small businesses to turn classroom learning into real plans.
From 51³Ô¹ÏÍøÍòÄÜ¿Æ´ó Magazine fall 2018 issue
Pechous got involved in several student organizations, was Lee Business School Ambassador, joined the Honors College, and became a new student orientation leader. Next up: Law school.
Learn from 51³Ô¹ÏÍøÍòÄÜ¿Æ´ó students who just landed prestigious scholarships to study in Asia, Central America, and Europe.
Taking the easy route isn’t in this former Marine’s nature.
This alum wants to help 51³Ô¹ÏÍøÍòÄÜ¿Æ´ó continue to develop first-class websites worthy of a Top Tier university.
Tre Norman will perform 51³Ô¹ÏÍøÍòÄÜ¿Æ´ó-related music while he collects his own degree, and prepares to make his mark in the public eye after school.